When:
Wednesday, June 20, 2012 -
8:45am to 11:00am EDT
Where:
Philanthropy New York, 79 Fifth Ave., 4th floor, NYC
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Effective advocacy communication in the 21st century calls for the adoption of new media. Assorted resources including blogs, webcasts, digital services, and other innovative technologies offer immense potential and provide increased access to a variety of audiences. Yet while these tools have given voice to some, others are silenced on the sidelines. As they are unfamiliar with the rules of these new communication avenues, and the best ways to use them, they remain intimidated by a conversation moving at a rapid pace.
Discover the promises offered by new technology and find out how to avoid the perils. Learn to use new tools for advocacy effectively as a panel of funder and communications experts share best practices for digital engagement.
Explore
- Proven strategies to help one navigate legal issues as they pertain to a variety of digital services.
- What is clearly allowable within the digital realm and what remains unclear.
- How to effectively integrate new media into an organizational communications plan.
Presenters
- Edith Asibey (Moderator), Chief Communications Officer, The Atlantic Philanthropies
- Abby Levine, Legal Director, Alliance for Justice
- David Morse, Senior Fellow with Civic Ventures, retired Vice President for Communications, Robert Wood Johnson Foundation
- Marcia Stepanek, multimedia journalist, new media strategist, and NYU faculty member
Designed for
All interested funders.