Hashtag Strategy: Social Media As An Effective Advocacy Tool

Thursday, July 25, 2019 -
3:00pm to 5:00pm EDT
Philanthropy New York; 320 East 43rd Street; NYC 10017
Members of PNY & Partner Orgs: 
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Social media has become much more than photo sharing and status updates. It is now a platform for current events, politics, advocacy, cultural shifts, collaboration and social justice. Social media platforms have become places of work, of stump speeches, of social and political announcements, and microphones of change and justice that reverberate around the world and throughout our communities. If you are in the business of trying to positively change the world, you need a social media strategy to strengthen and uniquely amplify your message and navigate the challenges that come with messaging in an often politically charged environment. 

Join us for a lively panel discussion informed by communications, programmatic, management and legal perspectives on social media as a strategic communications and advocacy tool for both philanthropies and their grantees.

  • How philanthropies can effectively use social media to support and advance their own work and that of their grantees
  • Challenges philanthropies and grantees face when using social media for advocacy
  • Best practices for using social media in a politically sensitive environment
  • How philanthropies can successfully incorporate social media into their communications strategies


Designed for

All interested funders


2:45 PM - 3:00 PM Check-in

3:00 PM - 5:00 PM Program

Registration is required by July 24th.

PNY Members: To register yourself or a colleague at your organization, please log in and click the Register Now link above.

Non-Member Funders: Please email register@philanthropynewyork.org with your name, title, organizational affiliation, business mailing address, and phone number. Please indicate by whom you were invited. ($150 fee) 

Please note: To ensure fairness among our members, we reserve the right to limit the number of attendees per organization for select professional development programs.

Please email register@philanthropynewyork.org with any questions.