ASPCA Survey Finds Consumers Concerned About Farm Animal Welfare, but Confused by Food Labels

Friday, August 12, 2016

ASPCA Survey Finds Consumers Concerned About Farm Animal Welfare, but Confused by Food Labels

Wandering the meat and dairy aisles of most grocery stores is a bit like sitting down to read a children’s storybook. Gleaming red barns jut out of green rolling hills.

Cartoon cows and chickens graze in the shade of a tree, or eat feed from the hand of a farmer.

Add a few well-placed words like “all-natural” or “farm fresh” to this bucolic scene and the average harried grocery shopper is probably going to buy into this pleasant story of animals living the good life...

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