Proactive Support Pays Off: The American Art Renewal Fund

Wednesday, April 11, 2012

When it became clear that the economic downturn was forcing many museums to concentrate on basic operations instead of new programs, the Henry Luce Foundation decided to temporarily shift the focus of their American Art Program from traditional project grants to operating support. We’re pleased to have Ellen Holtzman, the foundation’s Program Director for American Art, share the details on Smart Assets.

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