Tuesday, December 8, 2015
MetLife Foundation Partners with Duke University on CommonCents Lab
MetLife Foundation and Duke University today announced that, with support from MetLife Foundation, Duke University is launching the CommonCents Lab (the “Lab”), an initiative that will apply behavioral economics to identify new ways to help millions of Americans improve their saving and spending habits.
The Lab will be managed by Duke’s Center for Advanced Hindsight, which is headed by Dan Ariely, the James B. Duke Professor of Psychology and Behavioral Economics at the university. It will partner directly with banks, credit unions, community colleges, employers and other nonprofit organizations to design, build and test solutions intended to help people make smarter choices with their finances. It will focus on developing steps to help people build emergency, retirement and college savings, and make informed big purchase decisions and end-of-life financial arrangements. . .